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Digital humans in China - statistics & facts

Virtual humans, also known as digital humans or virtual beings, equipped with cutting-edge artificial intelligence (AI) to mimic human-like qualities, have found their stride in China. From entertainment, marketing, and education to customer service, these digital personas are making waves in various industries in the country. The emerging market is estimated to be worth over 36 billion yuan in 2023 and is projected to triple in size within the next three years.
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Published by Lionel Sujay Vailshery, Dec 17, 2025

Key insights

  • Estimated market size of virtual humans 2025
  • ***bn CNY
  • Estimated number of companies in the sector 2023
  • ***k

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Current statistics on this topic

Social Media & User-Generated Content

Market size of virtual humans in China 2017-2025

Social Media & User-Generated Content

Consumer experience with virtual humans in China 2023

Internet

Leading virtual humans in China 2024

Recommended statistics

Overview

7

Overview

Character-oriented virtual humans

6

Character-oriented virtual humans

Function-oriented virtual humans

8

Function-oriented virtual humans

Public reception

6

Public reception

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Online audio in China
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