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Conversion rate of online shoppers in Great Britain from 2nd quarter 2021 to 2nd quarter 2022, by device

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Sources

Release date

August 2022

Region

United Kingdom (Great Britain)

Survey time period

Q2 2021 to Q2 2022

Citation formats

British online shopper conversion rate 2021-2022, by device

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 25, 2022
The conversion rate of British online shoppers showed differences between desktop and mobile devices. In the second quarter of 2021, percent of e-commerce website visits via mobile phones were converted into purchases, while desktop users registered a conversion rate of percent. However, since that period, the gap between the two has narrowed down to only *** percent.
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