| Characteristic | I prefer variety: It doesn't interest me to visit the same hotels or hotel chain | It takes too long to accumulate points/rewards | I don't know what it is | The rewards don't appeal to me | It's too complicated to understand |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
Release date
November 2017
Region
France, Germany, Italy, Spain, United Kingdom
Survey time period
July 7-20, 2017
Number of respondents
6000*
Age group
25-55 years
Special properties
frequent travelers; all that have traveled for business at least 6 times and have stayed in a hotel at least 3 times in the last year
Method of interview
Online survey
Supplementary notes
* 1200 respondents per country.
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