Figures have been rounded.
On the date of publication, the exchange rate according to was 1.00 BRL (Brazilian Real) = 0.258 USD (United States Dollar).
The statistic presents a ranking of the leading cities in Brazil in 2018, based on advertising spending. Brazil's largest city São Paulo ranked first, with more than ** billion Brazilian reals (approximately ** U.S. dollars at December 31, 2018 exchange rates) invested in advertising in 2018.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Kantar Ibope Media. (May 6, 2019). Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 21, 2026, from /statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media. "Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals)." Chart. May 6, 2019. ÌÇÐÄÆƽâ°æ. Accessed July 21, 2026. /statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media. (2019). Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 21, 2026. /statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media. "Leading Cities in Brazil in 2018, Based on Advertising Spending (in Billion Brazilian Reals)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 May 2019, /statistics/684535/cities-advertising-spending-brazil/
Kantar Ibope Media, Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals) ÌÇÐÄÆƽâ°æ, /statistics/684535/cities-advertising-spending-brazil/ (last visited July 21, 2026)
Leading cities in Brazil in 2018, based on advertising spending (in billion Brazilian reals) [Graph], Kantar Ibope Media, May 6, 2019. [Online]. Available: /statistics/684535/cities-advertising-spending-brazil/
