In 2018, the advertising spending in São Paulo, Brazil amounted to more than 35 billion Brazilian reals. This represents an increase of approximately 6.5 percent in comparison to the previous year, when ad spend in the Brazilian metropolis amounted to nearly 33 billion reals.
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Kantar Ibope Media. (May 6, 2019). Advertising spending in São Paulo, Brazil from 2010 to 2018 (in billion Brazilian reals) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/614146/ad-spend-sao-paulo/
Kantar Ibope Media. "Advertising spending in São Paulo, Brazil from 2010 to 2018 (in billion Brazilian reals)." Chart. May 6, 2019. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/614146/ad-spend-sao-paulo/
Kantar Ibope Media. (2019). Advertising spending in São Paulo, Brazil from 2010 to 2018 (in billion Brazilian reals). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/614146/ad-spend-sao-paulo/
Kantar Ibope Media. "Advertising Spending in São Paulo, Brazil from 2010 to 2018 (in Billion Brazilian Reals)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 May 2019, /statistics/614146/ad-spend-sao-paulo/
Kantar Ibope Media, Advertising spending in São Paulo, Brazil from 2010 to 2018 (in billion Brazilian reals) ÌÇÐÄÆÆ½â°æ, /statistics/614146/ad-spend-sao-paulo/ (last visited July 19, 2026)
Advertising spending in São Paulo, Brazil from 2010 to 2018 (in billion Brazilian reals) [Graph], Kantar Ibope Media, May 6, 2019. [Online]. Available: /statistics/614146/ad-spend-sao-paulo/