In 2022, TV ad spend in Latin America amounted to billion U.S. dollars and it is expected to increase to billion by 2024. Television is expected to remain the strongest ad medium in 2022. However, internet ad spend is growing rapidly and is projected to nearly overtake television remain the strongest ad medium by 2024.
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Zenith. (June 8, 2022). Advertising spending in Latin America in 2022 and 2024, by medium (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 19, 2026, from /statistics/790402/advertising-spending-medium-latin-america/
Zenith. "Advertising spending in Latin America in 2022 and 2024, by medium (in million U.S. dollars)." Chart. June 8, 2022. ÌÇÐÄÆÆ½â°æ. Accessed July 19, 2026. /statistics/790402/advertising-spending-medium-latin-america/
Zenith. (2022). Advertising spending in Latin America in 2022 and 2024, by medium (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 19, 2026. /statistics/790402/advertising-spending-medium-latin-america/
Zenith. "Advertising Spending in Latin America in 2022 and 2024, by Medium (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Jun 2022, /statistics/790402/advertising-spending-medium-latin-america/
Zenith, Advertising spending in Latin America in 2022 and 2024, by medium (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/790402/advertising-spending-medium-latin-america/ (last visited July 19, 2026)
Advertising spending in Latin America in 2022 and 2024, by medium (in million U.S. dollars) [Graph], Zenith, June 8, 2022. [Online]. Available: /statistics/790402/advertising-spending-medium-latin-america/