ÌÇÐÄÆƽâ°æ

Leading media influencing vehicle purchase decision in Canada as of December 2016

© ÌÇÐÄÆƽâ°æ 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

June 2018

Region

Canada

Survey time period

December 2016

Number of respondents

2,403 respondents

Age group

18 years and older

Special properties

sample includes 495 Canadians who bought new vehicles in the past two years

Method of interview

Online panel

Supplementary notes

* Websites excluding Autotrader and Kijiji.
**Autotrader, Kijiji
Newspapers: 19% print, 16% digital
TV: 14% stations, 9% digital
Magazines: 9% print, 8% digital
Radio: 4% stations, 2% digital

Citation formats

Media influencing vehicle purchase decisions in Canada 2016

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 11, 2018
This statistic presents information on the leading media influencing vehicle purchase decision in Canada as of ***. According to the findings, ** percent of Canadian respondents stated their car buying decision was influenced by advertising they saw in newspapers, compared to ** percent who were influenced by social media.
Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Selected statistics

8

Other regions

10

Related statistics

10

Further Content: You might find this interesting as well

Topics

U.S. Millennials: Media & MarketingUnited States internet user demographics, by genderU.S. generations: grocery shopping behaviorU.S. Gen Z & millennials: consumer goods and shopping behavior
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.