| Characteristic | Third-party sites | Dealership sites | OEM sites | Google search | New form online retailer |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
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Source
Source
Release date
February 2021
More information
Region
United States
Survey time period
September 10 to September 22, 2020
Number of respondents
3,016 respondents
Special properties
respondents are recent vehicle buyers who visited multiple websites during their car buying process.
Supplementary notes
The survey count included 2,010 new car buyers and 1,006 used car buyers, who took ownership of a vehicle between mid-March and September 2020.
Results are weighted.
Third-party data excludes Carvana.
Dealership data includes CarMax.
Data excludes the "Social sites", "Other sides", and "Not sure" answers from the results.
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