Original survey question was phrased as follows:
"QB1.2 Please tell me how often you do each of the following activities online.
Purchase goods or services online (e.g. travel & holiday, clothes, books, tickets, films, music, software, food)"
Citation formats
Distribution of individuals who make online purchases in the EU 2015, by frequency
This statistic presents the findings of a survey on the distribution of individuals who purchase goods and services online in the European Union (EU-28) as of March 2015, by frequency. During the survey period, it was found that * percent of the respondents reported purchasing goods or services online two or three times a week.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
European Commission. (June 24, 2015). Distribution of individuals who purchase goods and services online in the European Union (EU-28) as of March 2015, by frequency [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/533629/distribution-of-online-purchases-of-goods-and-services-in-the-eu-by-frequency/
European Commission. "Distribution of individuals who purchase goods and services online in the European Union (EU-28) as of March 2015, by frequency." Chart. June 24, 2015. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/533629/distribution-of-online-purchases-of-goods-and-services-in-the-eu-by-frequency/
European Commission. (2015). Distribution of individuals who purchase goods and services online in the European Union (EU-28) as of March 2015, by frequency. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/533629/distribution-of-online-purchases-of-goods-and-services-in-the-eu-by-frequency/
European Commission. "Distribution of Individuals Who Purchase Goods and Services Online in The European Union (Eu-28) as of March 2015, by Frequency." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 24 Jun 2015, /statistics/533629/distribution-of-online-purchases-of-goods-and-services-in-the-eu-by-frequency/
European Commission, Distribution of individuals who purchase goods and services online in the European Union (EU-28) as of March 2015, by frequency ÌÇÐÄÆƽâ°æ, /statistics/533629/distribution-of-online-purchases-of-goods-and-services-in-the-eu-by-frequency/ (last visited August 03, 2026)
Distribution of individuals who purchase goods and services online in the European Union (EU-28) as of March 2015, by frequency [Graph], European Commission, June 24, 2015. [Online]. Available: /statistics/533629/distribution-of-online-purchases-of-goods-and-services-in-the-eu-by-frequency/
