In 2024, programmatically bought digital display advertising was expected to generate **** percent higher advertising spending in the United States than it did in 2023. Non-programmatic display ad spend was forecast to increase by *** percent.
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Insider Intelligence. (January 16, 2024). Change in digital display advertising spending in the United States from 2022 to 2025, by transaction method [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 18, 2026, from /statistics/471812/desktop-programmatic-display-ad-spend-growth-usa/
Insider Intelligence. "Change in digital display advertising spending in the United States from 2022 to 2025, by transaction method." Chart. January 16, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 18, 2026. /statistics/471812/desktop-programmatic-display-ad-spend-growth-usa/
Insider Intelligence. (2024). Change in digital display advertising spending in the United States from 2022 to 2025, by transaction method. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 18, 2026. /statistics/471812/desktop-programmatic-display-ad-spend-growth-usa/
Insider Intelligence. "Change in Digital Display Advertising Spending in The United States from 2022 to 2025, by Transaction Method." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 16 Jan 2024, /statistics/471812/desktop-programmatic-display-ad-spend-growth-usa/
Insider Intelligence, Change in digital display advertising spending in the United States from 2022 to 2025, by transaction method ÌÇÐÄÆƽâ°æ, /statistics/471812/desktop-programmatic-display-ad-spend-growth-usa/ (last visited July 18, 2026)
Change in digital display advertising spending in the United States from 2022 to 2025, by transaction method [Graph], Insider Intelligence, January 16, 2024. [Online]. Available: /statistics/471812/desktop-programmatic-display-ad-spend-growth-usa/
