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Where and how did you look for product information before purchasing this product?

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Source

Release date

February 2016

Region

Germany

Survey time period

2013 to 2015

Number of respondents

7,478 respondents

Special properties

Respondents who shopped by mail-order

Citation formats

Product research channels prior to online purchases in Germany 2013-2015

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 24, 2016
This statistic shows the results of a survey on different channels consumers used for product research before purchasing a product online in Germany from 2013 to 2015. In 2015, when asked where and how they looked for product information before placing their order, ** percent of consumers stated that they had consulted the website of the retailer before finalizing their purchase.
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