includes advertising that appears on desktop and latop computers as well as mobile phones and tablets and other internet-connected devices on all formats mentioned
Supplementary notes
* Forecast.
Citation formats
Digital ad spend growth in the U.S. 2023, by industry
In 2023, travel was forecast to see the fastest growth in digital ad spending of any industry in the United States, with an estimated year-on-year growth of **** percent. Retail was expected to follow, with an estimated growth rate of **** percent.
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Insider Intelligence. (September 13, 2023). Growth of digital advertising spending in the United States in 2023, by industry [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 26, 2026, from /statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence. "Growth of digital advertising spending in the United States in 2023, by industry." Chart. September 13, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 26, 2026. /statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence. (2023). Growth of digital advertising spending in the United States in 2023, by industry. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 26, 2026. /statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence. "Growth of Digital Advertising Spending in The United States in 2023, by Industry." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 13 Sep 2023, /statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence, Growth of digital advertising spending in the United States in 2023, by industry ÌÇÐÄÆÆ½â°æ, /statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/ (last visited July 26, 2026)
Growth of digital advertising spending in the United States in 2023, by industry [Graph], Insider Intelligence, September 13, 2023. [Online]. Available: /statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/