In 2023, Ad Alliance was the largest TV marketer in Germany, with a market share of over ** percent. 7one and Discovery followed, with **** percent and *** percent, respectively. TV ad revenue stood at billion euros that year.
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ARD Media. (January 31, 2024). Distribution of TV advertising revenue in Germany in 2023, by marketer [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/413116/tv-market-ad-revenue-of-marketers-germany/
ARD Media. "Distribution of TV advertising revenue in Germany in 2023, by marketer." Chart. January 31, 2024. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/413116/tv-market-ad-revenue-of-marketers-germany/
ARD Media. (2024). Distribution of TV advertising revenue in Germany in 2023, by marketer. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/413116/tv-market-ad-revenue-of-marketers-germany/
ARD Media. "Distribution of Tv Advertising Revenue in Germany in 2023, by Marketer." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 31 Jan 2024, /statistics/413116/tv-market-ad-revenue-of-marketers-germany/
ARD Media, Distribution of TV advertising revenue in Germany in 2023, by marketer ÌÇÐÄÆÆ½â°æ, /statistics/413116/tv-market-ad-revenue-of-marketers-germany/ (last visited August 03, 2026)
Distribution of TV advertising revenue in Germany in 2023, by marketer [Graph], ARD Media, January 31, 2024. [Online]. Available: /statistics/413116/tv-market-ad-revenue-of-marketers-germany/