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Main reasons for purchasing luxury goods among Chinese consumers as of March 2019

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Source

Release date

June 2019

Region

China

Survey time period

March 2019

Number of respondents

718 respondents

Special properties

among senior personnel

Method of interview

Questionnaire

Supplementary notes

Survey question:
What was the reason for most of your luxury goods purchases in the past one year?

Citation formats

Reasons for purchasing luxury goods among Chinese consumers 2019

Published by
Bruna Rocco,
Jun 15, 2019
The results of a survey conducted in China in March 2019 showed that around **** percent of respondents purchased most luxury goods for themselves. Around ** percent of respondents bought luxury items as gifts for family or friends.
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Topics

Luxury goods market in ChinaGlobal personal luxury goods industryLuxury marketing in ChinaLuxury goods in EuropeChow Tai Fook Jewellery Group
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