This statistic shows the main reasons for people to be a fan of a brand on Facebook. During a survey carried out among German consumers, ** percent of respondents gave "to have more connection with a brand" as their motivation.
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defacto research & consulting. (September 7, 2011). Reasons for people to be a fan of a brand on Facebook in Germany in 2011 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/275344/reasons-to-be-a-fan-of-a-brand-on-facebook/
defacto research & consulting. "Reasons for people to be a fan of a brand on Facebook in Germany in 2011." Chart. September 7, 2011. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/275344/reasons-to-be-a-fan-of-a-brand-on-facebook/
defacto research & consulting. (2011). Reasons for people to be a fan of a brand on Facebook in Germany in 2011. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/275344/reasons-to-be-a-fan-of-a-brand-on-facebook/
defacto research & consulting. "Reasons for People to Be a Fan of a Brand on Facebook in Germany in 2011." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Sep 2011, /statistics/275344/reasons-to-be-a-fan-of-a-brand-on-facebook/
defacto research & consulting, Reasons for people to be a fan of a brand on Facebook in Germany in 2011 ÌÇÐÄÆƽâ°æ, /statistics/275344/reasons-to-be-a-fan-of-a-brand-on-facebook/ (last visited August 04, 2026)
Reasons for people to be a fan of a brand on Facebook in Germany in 2011 [Graph], defacto research & consulting, September 7, 2011. [Online]. Available: /statistics/275344/reasons-to-be-a-fan-of-a-brand-on-facebook/
