* Forecast. ** Banners, rich media, sponsorships, video. *** Video is a subcategory of display advertising. *** Lead generation, mobile SMS/MMS, solus email.
Citation formats
Digital advertising spending in the United Kingdom (UK) 2011-2017, by format
This statistic contains data on digital advertising spending in the United Kingdom in 2011 to 2013, as well as a forecast until 2017, broken down by format. According to the projection, online video advertising revenue will reach billion British pounds in 2017.
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eMarketer. (December 31, 2013). Digital advertising spending in the United Kingdom from 2011 to 2017, by format (in million GBP) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 07, 2026, from /statistics/253446/digital-advertising-spending-in-the-uk-by-format/
eMarketer. "Digital advertising spending in the United Kingdom from 2011 to 2017, by format (in million GBP)." Chart. December 31, 2013. ÌÇÐÄÆƽâ°æ. Accessed August 07, 2026. /statistics/253446/digital-advertising-spending-in-the-uk-by-format/
eMarketer. (2013). Digital advertising spending in the United Kingdom from 2011 to 2017, by format (in million GBP). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 07, 2026. /statistics/253446/digital-advertising-spending-in-the-uk-by-format/
eMarketer. "Digital Advertising Spending in The United Kingdom from 2011 to 2017, by Format (in Million Gbp)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Dec 2013, /statistics/253446/digital-advertising-spending-in-the-uk-by-format/
eMarketer, Digital advertising spending in the United Kingdom from 2011 to 2017, by format (in million GBP) ÌÇÐÄÆƽâ°æ, /statistics/253446/digital-advertising-spending-in-the-uk-by-format/ (last visited August 07, 2026)
Digital advertising spending in the United Kingdom from 2011 to 2017, by format (in million GBP) [Graph], eMarketer, December 31, 2013. [Online]. Available: /statistics/253446/digital-advertising-spending-in-the-uk-by-format/
