The graph shows data on global mobile advertising expenditures in 2015 and 2016, broken down by region. In 2016, North America ranked first, with billion U.S. dollars spending on mobile ads, up from billion a year earlier.
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IAB Europe. (July 7, 2017). Global mobile advertising expenditure in 2015 and 2016, by region (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/232411/global-mobile-advertising-expenditure-by-region/
IAB Europe. "Global mobile advertising expenditure in 2015 and 2016, by region (in million U.S. dollars)." Chart. July 7, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/232411/global-mobile-advertising-expenditure-by-region/
IAB Europe. (2017). Global mobile advertising expenditure in 2015 and 2016, by region (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/232411/global-mobile-advertising-expenditure-by-region/
IAB Europe. "Global Mobile Advertising Expenditure in 2015 and 2016, by Region (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Jul 2017, /statistics/232411/global-mobile-advertising-expenditure-by-region/
IAB Europe, Global mobile advertising expenditure in 2015 and 2016, by region (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/232411/global-mobile-advertising-expenditure-by-region/ (last visited July 31, 2026)
Global mobile advertising expenditure in 2015 and 2016, by region (in million U.S. dollars) [Graph], IAB Europe, July 7, 2017. [Online]. Available: /statistics/232411/global-mobile-advertising-expenditure-by-region/
