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Performance measurement of mobile and video ads in the United States in December 2011, by format

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Sources

Release date

March 2012

Region

United States

Survey time period

December 2011

Special properties

Advertisers

Supplementary notes

The source does not provide information regarding the type of survey, the number of interviewees or the age of respondents.

Citation formats

Measuring methods of U.S. mobile and video ad performance 2011

Published by ÌÇÐÄÆƽâ°æ Research Department, Mar 12, 2012
This statistic shows methods used by U.S. marketers to measure the performance of their mobile and video advertising campaigns in ***. ** percent of respondents use clickthrough rates of video ads as a measurement of performance.
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* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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Starter Account

For single users
$199 USD
per month, billed annually 1
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For teams of up to 99 users
Talk to sales for pricing
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