In 2026, Super Bowl LX between the Seattle Seahawks and the New England Patriots achieved a Household TV rating of 39.4, down from 41.7 in the previous year. In total, the number of Super Bowl viewers exceeded a record 123 million in 2024.
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Nielsen. (February 11, 2026). Household TV ratings of the Super Bowl in the United States from 1990 to 2026 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 25, 2026, from /statistics/216538/super-bowl-us-tv-ratings/
Nielsen. "Household TV ratings of the Super Bowl in the United States from 1990 to 2026." Chart. February 11, 2026. ÌÇÐÄÆÆ½â°æ. Accessed July 25, 2026. /statistics/216538/super-bowl-us-tv-ratings/
Nielsen. (2026). Household TV ratings of the Super Bowl in the United States from 1990 to 2026. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 25, 2026. /statistics/216538/super-bowl-us-tv-ratings/
Nielsen. "Household Tv Ratings of The Super Bowl in The United States from 1990 to 2026." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 11 Feb 2026, /statistics/216538/super-bowl-us-tv-ratings/
Nielsen, Household TV ratings of the Super Bowl in the United States from 1990 to 2026 ÌÇÐÄÆÆ½â°æ, /statistics/216538/super-bowl-us-tv-ratings/ (last visited July 25, 2026)
Household TV ratings of the Super Bowl in the United States from 1990 to 2026 [Graph], Nielsen, February 11, 2026. [Online]. Available: /statistics/216538/super-bowl-us-tv-ratings/