According to a survey conducted in February 2026 in the United States, 61 percent of respondents reported that they preferred video tutorials as content when using TikTok as a search engine.Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Adobe. (February 15, 2026). Types of content consumers preferred when using TikTok as a search engine in the United States in 2026 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1660031/preferred-content-for-tiktok-based-search-us/
Adobe. "Types of content consumers preferred when using TikTok as a search engine in the United States in 2026." Chart. February 15, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1660031/preferred-content-for-tiktok-based-search-us/
Adobe. (2026). Types of content consumers preferred when using TikTok as a search engine in the United States in 2026. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1660031/preferred-content-for-tiktok-based-search-us/
Adobe. "Types of Content Consumers Preferred When Using Tiktok as a Search Engine in The United States in 2026." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Feb 2026, /statistics/1660031/preferred-content-for-tiktok-based-search-us/
Adobe, Types of content consumers preferred when using TikTok as a search engine in the United States in 2026 ÌÇÐÄÆƽâ°æ, /statistics/1660031/preferred-content-for-tiktok-based-search-us/ (last visited July 16, 2026)
Types of content consumers preferred when using TikTok as a search engine in the United States in 2026 [Graph], Adobe, February 15, 2026. [Online]. Available: /statistics/1660031/preferred-content-for-tiktok-based-search-us/
