According to a 2026 survey, younger U.S. consumers are more likely to celebrate Valentine's Day. More than **** of respondents aged 18 to 29 said they planned to celebrate, compared with ** percent of those aged 65 or above.
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YouGov. (February 1, 2026). Share of Americans who plan to celebrate Valentine’s Day in the United States in 2026, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 23, 2026, from /statistics/1659578/us-valentines-day-celebration-plans-by-age/
YouGov. "Share of Americans who plan to celebrate Valentine’s Day in the United States in 2026, by age group." Chart. February 1, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 23, 2026. /statistics/1659578/us-valentines-day-celebration-plans-by-age/
YouGov. (2026). Share of Americans who plan to celebrate Valentine’s Day in the United States in 2026, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 23, 2026. /statistics/1659578/us-valentines-day-celebration-plans-by-age/
YouGov. "Share of Americans Who Plan to Celebrate Valentine’s Day in The United States in 2026, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 1 Feb 2026, /statistics/1659578/us-valentines-day-celebration-plans-by-age/
YouGov, Share of Americans who plan to celebrate Valentine’s Day in the United States in 2026, by age group ÌÇÐÄÆƽâ°æ, /statistics/1659578/us-valentines-day-celebration-plans-by-age/ (last visited July 23, 2026)
Share of Americans who plan to celebrate Valentine’s Day in the United States in 2026, by age group [Graph], YouGov, February 1, 2026. [Online]. Available: /statistics/1659578/us-valentines-day-celebration-plans-by-age/
