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Vehicle purchase activities car buyers in the United States did exclusively at home or online, as of August 2024

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Sources

Release date

December 2024

Region

United States

Survey time period

July to August 2024

Number of respondents

3,150 respondents

Age group

18 years and older

Special properties

Consumers who purchased a new or used vehicle in the four months before the survey.

Supplementary notes

The survey includes a sample of 3,008 opt-in respondents and a sample of 142 CarGurus CRM. The samples were weighted to be representative of the U.S. auto market, including its demographics and market factors. 

Citation formats

Vehicle purchase activities U.S. car buyers did exclusively at home or online 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 12, 2025

Nearly **** of U.S. car buyers who had purchased a car in the four months preceding an August 2024 survey had monitored the value of their vehicle exclusively online or from the comfort of their own homes. Researching vehicles was also a popular activity to do from home, with nearly **** of respondents doing so exclusively online. 

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Statistics on " Car buyers in the United States "

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Overview

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Brand perception

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Generational divide

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Purchasing process and after sale

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Topics

Car buyers in the United StatesAutomotive industry in the United StatesCar brands in the United StatesRegional airlines in the United StatesFord Motor Company in the United States
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