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Leading functions using generative artificial intelligence in the Indian media and entertainment sector in 2024

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Source

Release date

January 2025

Region

India

Survey time period

2024

Number of respondents

200 C-suite executives

Special properties

across various sectors India

Supplementary notes

The specific method of the survey was not mentioned by the source.

Citation formats

Leading functions employing GenAI in the M&E sector India 2024

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 29, 2025

In response to a 2024 survey on generative artificial intelligence (GenAI) adoption, ** percent of C-suite executives from the media and entertainment sector in India reported prioritizing GenAI for the purpose of content creation and acquisition. Other similarly prioritized functions were marketing and ad sales.

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Statistics on " Media and entertainment in India "

The most important statistics
The most important statistics
The most important statistics
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Other statistics that may interest you Media and entertainment in India

Industry overview

3

Television

6

Print

6

Film

5

Digital

6

Other sectors

6

AI adoption

3

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Topics

Media and entertainment in IndiaFilm industry in IndiaOnline gaming in IndiaTelevision industry in IndiaStreaming industry in India
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
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  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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