According to a survey conducted by among cosmetics consumers in the Philippines in September 2024, ** percent of female and ** percent of male respondents stated that they had bought skincare, personal care, make-up, among others, at least once to three times a month. The survey also showed that more male respondents purchased cosmetics at most once a year compared to female respondents.
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Rakuten Insight. (January 27, 2025). Purchase frequency of cosmetics among consumers in the Philippines as of September 2024, by gender [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 28, 2026, from /statistics/1557322/philippines-purchase-frequency-of-cosmetics-by-gender/
Rakuten Insight. "Purchase frequency of cosmetics among consumers in the Philippines as of September 2024, by gender." Chart. January 27, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 28, 2026. /statistics/1557322/philippines-purchase-frequency-of-cosmetics-by-gender/
Rakuten Insight. (2025). Purchase frequency of cosmetics among consumers in the Philippines as of September 2024, by gender. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 28, 2026. /statistics/1557322/philippines-purchase-frequency-of-cosmetics-by-gender/
Rakuten Insight. "Purchase Frequency of Cosmetics among Consumers in The Philippines as of September 2024, by Gender." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 27 Jan 2025, /statistics/1557322/philippines-purchase-frequency-of-cosmetics-by-gender/
Rakuten Insight, Purchase frequency of cosmetics among consumers in the Philippines as of September 2024, by gender ÌÇÐÄÆƽâ°æ, /statistics/1557322/philippines-purchase-frequency-of-cosmetics-by-gender/ (last visited July 28, 2026)
Purchase frequency of cosmetics among consumers in the Philippines as of September 2024, by gender [Graph], Rakuten Insight, January 27, 2025. [Online]. Available: /statistics/1557322/philippines-purchase-frequency-of-cosmetics-by-gender/
