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Most popular skincare and cosmetics brands among men in the United States in the 1st quarter of 2026

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Source

In cooperation with
Release date

June 2026

Region

United States

Survey time period

Q1 2026

Supplementary notes

The source adds the following information: "Popularity is the % of people who have a positive opinion of a skincare & cosmetics brand."
The results have been weighted to represent the entire population.

The release date is when the data was accessed.

The exact number of respondents was not provided.

Citation formats

Most popular skincare and cosmetics brands among men in the U.S. Q1 2026

Published by ÌÇÐÄÆƽâ°æ Research Department, Jun 3, 2026

According to the results of a recent survey, in the first quarter of 2026, the most popular skincare and cosmetics brand among men in the United States was Vaseline, with ** percent of male respondents stating they liked it. Neutrogena and Bath & Body Works followed with a popularity of ** percent and ** percent, respectively.

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