Digital streaming services were by far the most used subscription services among young adults in their twenties in Japan. In a survey conducted in December 2023, almost ** percent of respondents stated to be subscribed to video streaming services that offer an all-you-can-use for a monthly or fixed fee. Music streaming followed as the second service to which a majority of respondents were subscribed.
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SMBC Consumer Finance. (January 28, 2024). Most common services young adults in their 20s are subscribed to in Japan as of December 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1550113/japan-popular-subscription-service-young-adults/
SMBC Consumer Finance. "Most common services young adults in their 20s are subscribed to in Japan as of December 2023." Chart. January 28, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1550113/japan-popular-subscription-service-young-adults/
SMBC Consumer Finance. (2024). Most common services young adults in their 20s are subscribed to in Japan as of December 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1550113/japan-popular-subscription-service-young-adults/
SMBC Consumer Finance. "Most Common Services Young Adults in Their 20s Are Subscribed to in Japan as of December 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 28 Jan 2024, /statistics/1550113/japan-popular-subscription-service-young-adults/
SMBC Consumer Finance, Most common services young adults in their 20s are subscribed to in Japan as of December 2023 ÌÇÐÄÆƽâ°æ, /statistics/1550113/japan-popular-subscription-service-young-adults/ (last visited July 26, 2026)
Most common services young adults in their 20s are subscribed to in Japan as of December 2023 [Graph], SMBC Consumer Finance, January 28, 2024. [Online]. Available: /statistics/1550113/japan-popular-subscription-service-young-adults/
