Original question: "Selecciona el canal donde compraste durante HOT SALE 2025" (Select the channel where you purchased during HOT SALE 2025)
Hot Sale is an annual shopping event organized by the Mexican Association of Online Sales (AMVO by its acronym in Spanish) that offers promotions and discounts from different companies. It is considered the most important e-commerce event in this country.
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Purchase channels buyers preferred on Hot Sale in Mexico 2025
According to a survey conducted after the Hot Sale 2024 in Mexico, 90 percent of shoppers purchased something during the mega sale using online channels at some point in the shopping process. Most buyers used online channels only, and just 10 percent bought exclusively in the physical store.
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Asociación Mexicana de Venta Online. (July 7, 2025). Share of shoppers purchasing during the Hot Sale in Mexico 2025, by channel [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1536774/purchasing-channels-on-the-hot-sale-in-mexico/
Asociación Mexicana de Venta Online. "Share of shoppers purchasing during the Hot Sale in Mexico 2025, by channel." Chart. July 7, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1536774/purchasing-channels-on-the-hot-sale-in-mexico/
Asociación Mexicana de Venta Online. (2025). Share of shoppers purchasing during the Hot Sale in Mexico 2025, by channel. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1536774/purchasing-channels-on-the-hot-sale-in-mexico/
Asociación Mexicana de Venta Online. "Share of Shoppers Purchasing during The Hot Sale in Mexico 2025, by Channel." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Jul 2025, /statistics/1536774/purchasing-channels-on-the-hot-sale-in-mexico/
Asociación Mexicana de Venta Online, Share of shoppers purchasing during the Hot Sale in Mexico 2025, by channel ÌÇÐÄÆƽâ°æ, /statistics/1536774/purchasing-channels-on-the-hot-sale-in-mexico/ (last visited July 31, 2026)
Share of shoppers purchasing during the Hot Sale in Mexico 2025, by channel [Graph], Asociación Mexicana de Venta Online, July 7, 2025. [Online]. Available: /statistics/1536774/purchasing-channels-on-the-hot-sale-in-mexico/
