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Leading reasons for not participating in live commerce events in Singapore as of May 2024

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Source

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Release date

September 2024

Region

Singapore

Survey time period

May 9 to 31, 2024

Number of respondents

2,802 respondents

Age group

16 years and older

Special properties

among consumers who do not shop via live events

Method of interview

Online survey

Supplementary notes

Original question: "If you do not participate in live shopping events or streams, why not? (choose up to 3 of the most relevant answers)"

Citation formats

Leading reasons for not participating in live commerce events Singapore 2024

Published by
F. Watty,
Sep 19, 2024

According to a survey conducted by on live commerce in May 2024, among consumers who do not take part in live shopping events in Singapore, over half of the respondent said that they do not do so because they prefer purchasing via a brand's official website or in the physical store. In contrast, **** percent of the consumers said that they did not do so because he live commerce events' delivery times are not convenient.

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