In 2023, Douyin recorded a retail sales value of around billion yuan for base makeup products in China, almost *** billion yuan more than the figure generated on Alibaba's e-commerce platforms Tmall and Taobao. Cosmetic stores were also among the leading distribution channels for base makeup products, with a retail sales value of billion yuan.
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jiemian.com, & iqingyan.cn. (February 23, 2024). Retail sales value of base makeup products in China in 2023, by leading distribution channel (in billion yuan) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1477253/china-base-makeup-retail-sales-by-channel/
jiemian.com, und iqingyan.cn. "Retail sales value of base makeup products in China in 2023, by leading distribution channel (in billion yuan)." Chart. February 23, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1477253/china-base-makeup-retail-sales-by-channel/
jiemian.com, iqingyan.cn. (2024). Retail sales value of base makeup products in China in 2023, by leading distribution channel (in billion yuan). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1477253/china-base-makeup-retail-sales-by-channel/
jiemian.com, and iqingyan.cn. "Retail Sales Value of Base Makeup Products in China in 2023, by Leading Distribution Channel (in Billion Yuan)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Feb 2024, /statistics/1477253/china-base-makeup-retail-sales-by-channel/
jiemian.com & iqingyan.cn, Retail sales value of base makeup products in China in 2023, by leading distribution channel (in billion yuan) ÌÇÐÄÆƽâ°æ, /statistics/1477253/china-base-makeup-retail-sales-by-channel/ (last visited July 25, 2026)
Retail sales value of base makeup products in China in 2023, by leading distribution channel (in billion yuan) [Graph], jiemian.com, & iqingyan.cn, February 23, 2024. [Online]. Available: /statistics/1477253/china-base-makeup-retail-sales-by-channel/
