As of the first quarter of 2024, ** percent of U.S. Prime Video consumers had an ad-supported account, while ** percent had an ad-free subscription. In contrast, ** percent of Netflix subscribers had an ad-free account and just ** percent subscribed to an ad-supported tier.
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Media Play News. (May 5, 2024). Distribution of ad-supported and ad-free video streaming subscribers in the United States as of 1st quarter 2024, by platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1468533/ad-supported-vs-ad-free-subscribers-video-streaming-platforms/
Media Play News. "Distribution of ad-supported and ad-free video streaming subscribers in the United States as of 1st quarter 2024, by platform." Chart. May 5, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1468533/ad-supported-vs-ad-free-subscribers-video-streaming-platforms/
Media Play News. (2024). Distribution of ad-supported and ad-free video streaming subscribers in the United States as of 1st quarter 2024, by platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1468533/ad-supported-vs-ad-free-subscribers-video-streaming-platforms/
Media Play News. "Distribution of Ad-supported and Ad-free Video Streaming Subscribers in The United States as of 1st Quarter 2024, by Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 5 May 2024, /statistics/1468533/ad-supported-vs-ad-free-subscribers-video-streaming-platforms/
Media Play News, Distribution of ad-supported and ad-free video streaming subscribers in the United States as of 1st quarter 2024, by platform ÌÇÐÄÆƽâ°æ, /statistics/1468533/ad-supported-vs-ad-free-subscribers-video-streaming-platforms/ (last visited July 15, 2026)
Distribution of ad-supported and ad-free video streaming subscribers in the United States as of 1st quarter 2024, by platform [Graph], Media Play News, May 5, 2024. [Online]. Available: /statistics/1468533/ad-supported-vs-ad-free-subscribers-video-streaming-platforms/
