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Streaming's share of total TV and video use in the United States in May 2021, November 2023 and December 2025, by platform

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Sources

Release date

January 2026

Region

United States

Survey time period

May 2021, November 2023 and December 2025

Citation formats

Streaming's share of total TV use in the U.S. 2021-2025, by platform

Published by ÌÇÐÄÆƽâ°æ Research Department, May 27, 2026

Based on the use of TV and video services, YouTube was the most popular streaming platform in the U.S., with a streaming share of nearly ** percent in December 2025. The second most used streaming service was Netflix, followed by Disney+ and Prime Video. 

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