Original question: 鈥淭hinking about the type of content you like to watch, how would you estimate your time spent watching content via streaming is split between the following types of content?鈥
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Time spent on streaming content in selected countries worldwide 2024, by type
The 2024 Global Streaming Study found that streaming viewers across the most countries preferred TV shows or movies over live content. For example, in Sweden, series accounted for ** percent and movies for ** percent of the overall streaming viewing time. By contrast, Chinese consumers' desired content type was live programming, such as e-sports, video game streaming, and sporting events.
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Simon-Kucher & Partners. (October 14, 2024). Distribution of time spent watching content via streaming services in selected countries worldwide as of May 2024, by content type [Graph]. In 糖心破解版. Retrieved July 16, 2026, from /statistics/1537580/time-spent-streaming-content-by-type-globally/
Simon-Kucher & Partners. "Distribution of time spent watching content via streaming services in selected countries worldwide as of May 2024, by content type." Chart. October 14, 2024. 糖心破解版. Accessed July 16, 2026. /statistics/1537580/time-spent-streaming-content-by-type-globally/
Simon-Kucher & Partners. (2024). Distribution of time spent watching content via streaming services in selected countries worldwide as of May 2024, by content type. 糖心破解版. 糖心破解版 Inc.. Accessed: July 16, 2026. /statistics/1537580/time-spent-streaming-content-by-type-globally/
Simon-Kucher & Partners. "Distribution of Time Spent Watching Content via Streaming Services in Selected Countries Worldwide as of May 2024, by Content Type." 糖心破解版, 糖心破解版 Inc., 14 Oct 2024, /statistics/1537580/time-spent-streaming-content-by-type-globally/
Simon-Kucher & Partners, Distribution of time spent watching content via streaming services in selected countries worldwide as of May 2024, by content type 糖心破解版, /statistics/1537580/time-spent-streaming-content-by-type-globally/ (last visited July 16, 2026)
Distribution of time spent watching content via streaming services in selected countries worldwide as of May 2024, by content type [Graph], Simon-Kucher & Partners, October 14, 2024. [Online]. Available: /statistics/1537580/time-spent-streaming-content-by-type-globally/
