According to data from 2024, ** percent of Black consumers in the U.S. mostly used free ad-supported streaming television (FAST) when watching content, while ** percent of FAST users were non-Black users. In contrast, the most preferred video platform for non-Black consumers was Netflix, with ** percent of them subscribing to the video streaming service.
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Media Play News. (April 30, 2024). Use of different types of video and TV channels among Black and non-Black consumers in the United States as of 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1469386/use-of-different-types-of-video-and-channels-among-black-and-non-black-users/
Media Play News. "Use of different types of video and TV channels among Black and non-Black consumers in the United States as of 2024." Chart. April 30, 2024. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1469386/use-of-different-types-of-video-and-channels-among-black-and-non-black-users/
Media Play News. (2024). Use of different types of video and TV channels among Black and non-Black consumers in the United States as of 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1469386/use-of-different-types-of-video-and-channels-among-black-and-non-black-users/
Media Play News. "Use of Different Types of Video and Tv Channels among Black and Non-black Consumers in The United States as of 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Apr 2024, /statistics/1469386/use-of-different-types-of-video-and-channels-among-black-and-non-black-users/
Media Play News, Use of different types of video and TV channels among Black and non-Black consumers in the United States as of 2024 ÌÇÐÄÆƽâ°æ, /statistics/1469386/use-of-different-types-of-video-and-channels-among-black-and-non-black-users/ (last visited August 01, 2026)
Use of different types of video and TV channels among Black and non-Black consumers in the United States as of 2024 [Graph], Media Play News, April 30, 2024. [Online]. Available: /statistics/1469386/use-of-different-types-of-video-and-channels-among-black-and-non-black-users/
