The source does not provide an exact survey date. The date provided is the publication date.
747,071 short-form videos and 61,616 accounts on TikTok.
Tiny accounts: between 0 and 500 followers.
Small accounts: between 501 and 2,000 followers.
Medium accounts: between 2,001 and 10,000 followers.
Big accounts: between 10,001 and 50,000 followers.
Huge accounts: with over 50,001 followers
During the first quarter of 2024, Huge TikTok accounts, which had over * followers, were recommenced to produce content of **** minutes in duration. In comparison, Big accounts, which counted between * and * followers, were reported to have an ideal content length of **** minutes. Tiny accounts, which had a following of less than *** users, had an ideal content length of *** minutes.
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Metricool. (May 8, 2024). Ideal duration of TikTok videos posted worldwide in 1st quarter 2024, by account size (in minutes) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/1466607/tiktok-video-length-ideal-by-account-size/
Metricool. "Ideal duration of TikTok videos posted worldwide in 1st quarter 2024, by account size (in minutes)." Chart. May 8, 2024. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/1466607/tiktok-video-length-ideal-by-account-size/
Metricool. (2024). Ideal duration of TikTok videos posted worldwide in 1st quarter 2024, by account size (in minutes). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/1466607/tiktok-video-length-ideal-by-account-size/
Metricool. "Ideal Duration of Tiktok Videos Posted Worldwide in 1st Quarter 2024, by Account Size (in Minutes)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 May 2024, /statistics/1466607/tiktok-video-length-ideal-by-account-size/
Metricool, Ideal duration of TikTok videos posted worldwide in 1st quarter 2024, by account size (in minutes) ÌÇÐÄÆÆ½â°æ, /statistics/1466607/tiktok-video-length-ideal-by-account-size/ (last visited July 23, 2026)
Ideal duration of TikTok videos posted worldwide in 1st quarter 2024, by account size (in minutes) [Graph], Metricool, May 8, 2024. [Online]. Available: /statistics/1466607/tiktok-video-length-ideal-by-account-size/