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Consumer expectations for generative artificial intelligence (Gen AI) in e-commerce in 2023

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Source

Release date

January 2024

Region

Worldwide

Survey time period

October and November 2023

Number of respondents

2,299*

Age group

18 years and older

Supplementary notes

* Consumers who are aware of the use of generative AI in shopping experiences in 11 countries across North America, Europe, and Asia–Pacific.

Citation formats

User expectations for generative AI in online shopping 2023

Published by
F. Watty,
May 29, 2024

In 2023, about *** out of ten consumers familiar with generative AI for online shopping expressed a desire for brands and companies to provide a chatbot like ChatGPT for quick question-and-answer interactions. Meanwhile, ** percent of respondents indicated they would seek advice from a generative AI tool for future shopping experiences.

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$0 USD
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Access limited to Free Statistics. Premium Statistics are not included.
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