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Number of households who participated in online shopping in Australia from 2018 to 2025 (in millions)

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Source

Release date

March 2026

Region

Australia

Survey time period

2018 to 2025

Supplementary notes

Household counts are limited to residential households and exclude those receiving an excessive number of parcels per year to remove outliers.

Citation formats

Number of households participating in online shopping Australia 2018-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, May 8, 2026

In 2025, around *** million households in Australia participated in online shopping, unchanged from the previous year. This indicates a plateau following several years of steady growth.

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