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Share of e-commerce sales in Switzerland in 2024, by product category

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Sources

Release date

March 2025

Region

Switzerland

Survey time period

January and February 2025 (for 2024)

Method of interview

Online survey

Supplementary notes

Members of Handelsverband.swiss as well as other online retailers were surveyed. In total, data from over 300 companies was used. Revenue of large online retailers who do not publish data was estimated by HANDELSVERBAND.swiss and GfK Switzerland. 

Citation formats

Share of online sales in Switzerland in 2024, by product category

Published by ÌÇÐÄÆƽâ°æ Research Department, May 12, 2025

Around ** percent of online sales in Switzerland were from electronics in 2024. ** percent came from the purchases of fashion items and shoes.

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