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Do you plan to make any purchases during Black Friday?

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Source

Release date

November 2023

Region

Italy

Survey time period

April 2023

Number of respondents

800 respondents

Age group

18 years and older

Special properties

Italian adults

Method of interview

Online survey

Citation formats

Shopping intentions among Italian consumers during Black Friday 2023

Published by
F. Watty,
Nov 20, 2023
In 2023, nearly ** percent of consumers taking part in a survey in Italy stated that they were planning to shop during Black Friday. At around ** percent, the number of people who did not plan on buying anything was much lower.
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