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Popularity of South Korean beauty products in United States from 2018 to 2025

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Sources

Release date

May 2026

Region

South Korea, United States

Survey time period

2018 to 2025

Number of respondents

1,300 respondents in 2025

Age group

15-59 years old

Special properties

people who experienced South Korean cultural content

Method of interview

Online panel

Supplementary notes

Original question: "How popular do you think is Korean beauty in your country at the moment?"

Citation formats

Korean beauty popularity in United States 2018-2025

Published by ÌÇÐÄÆƽâ°æ Research Department, Jul 8, 2026

According to a survey conducted in 2025 among consumers in the United States who experienced South Korean cultural content, about ** percent of respondents stated that Korean beauty was popular in their country. This was a considerable increase compared to the previous year.

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Overview

4

Americas

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Europe

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Asia

8

Export

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Popularity of South Korean beauty products worldwideCosmetics market in South Korea Tourism industry in South KoreaMusic industry in South Korea Skin care market in South Korea
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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