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Characteristics of Christmas advertising preferred by consumers in the United Kingdom (UK) as of July 2023

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Sources

Release date

July 2023

Region

United Kingdom

Survey time period

as of July 2023

Number of respondents

2,000 respondents

Age group

18 years and older

Supplementary notes

The source does not provide information on survey type used or the exact date when the survey was carried out. The date provided is the release date.

Citation formats

Characteristics of Christmas ads preferred by UK consumers 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Nov 7, 2023

During a 2023 survey, ** percent of responding consumers from the United Kingdom said that they would like the communications from brands around Christmas to remind then of better times. On the other hand, ** percent said that it should be value-focused.

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Christmas advertising in the UK
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