In mid-March 2020, during the outbreak of the coronavirus pandemic, consumers in the United States were asked how they feel about brand communications at such time. More than half of respondents said they were pleased that brands were contributing to the fight against the epidemic by making various donations. Most wanted to hear from brands in that time, while only 15 percent were not interested in receiving news from brands.
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AAAA. (March 20, 2020). Consumer views on brand communication in light of coronavirus outbreak in the United States as of March 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 29, 2026, from /statistics/1110140/us-consumer-views-on-brand-communication-due-to-covid-19/
AAAA. "Consumer views on brand communication in light of coronavirus outbreak in the United States as of March 2020." Chart. March 20, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 29, 2026. /statistics/1110140/us-consumer-views-on-brand-communication-due-to-covid-19/
AAAA. (2020). Consumer views on brand communication in light of coronavirus outbreak in the United States as of March 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 29, 2026. /statistics/1110140/us-consumer-views-on-brand-communication-due-to-covid-19/
AAAA. "Consumer Views on Brand Communication in Light of Coronavirus Outbreak in The United States as of March 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 20 Mar 2020, /statistics/1110140/us-consumer-views-on-brand-communication-due-to-covid-19/
AAAA, Consumer views on brand communication in light of coronavirus outbreak in the United States as of March 2020 ÌÇÐÄÆƽâ°æ, /statistics/1110140/us-consumer-views-on-brand-communication-due-to-covid-19/ (last visited July 29, 2026)
Consumer views on brand communication in light of coronavirus outbreak in the United States as of March 2020 [Graph], AAAA, March 20, 2020. [Online]. Available: /statistics/1110140/us-consumer-views-on-brand-communication-due-to-covid-19/
