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Most popular virtual influencers on Instagram in South Korea as of May 2024, by number of followers (in 1,000s)

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Release date

May 2024

Region

South Korea

Survey time period

May 2024

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Most popular virtual Instagram influencers South Korea 2024, by number of followers

Published by Thuy D., Aug 21, 2024

As of May 2024, the most popular virtual influencer on Instagram in South Korea was Rozy, who gained ** followers since debuting. Following was Lucy, a virtual influencer with a follower count of ** followers as of May 2024. Virtual influencers are purely digital creations operating on artificial intelligence. In South Korea, virtual influencers are getting more popular as models, influencers, and some are even signed with music agencies.

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Statistics on " User-generated content in South Korea "

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Overview

4

Largest social media accounts

6

Content creators

5

Influencer marketing

6

Content consumption

5

Short-form content

6

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MetaverseVirtual reality (VR)Augmented reality (AR)Extended reality (XR)
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