During an early 2023 survey carried out among brand marketers in the United Kingdom (UK), more than a quarter (** percent) of respondents said they were planning to invest ** to ** percent of their marketing budgets in artificial intelligence (AI) in the following 12 months; percent said they would invest more than ** percent.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆÆ½â°æ can support your business.
Sitecore. (April 15, 2023). Share of artificial intelligence (AI) in marketing budgets according to brand marketers in the United Kingdom (UK) as of March 2023 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 22, 2026, from /statistics/1394283/ai-marketing-budgets-uk/
Sitecore. "Share of artificial intelligence (AI) in marketing budgets according to brand marketers in the United Kingdom (UK) as of March 2023." Chart. April 15, 2023. ÌÇÐÄÆÆ½â°æ. Accessed July 22, 2026. /statistics/1394283/ai-marketing-budgets-uk/
Sitecore. (2023). Share of artificial intelligence (AI) in marketing budgets according to brand marketers in the United Kingdom (UK) as of March 2023. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 22, 2026. /statistics/1394283/ai-marketing-budgets-uk/
Sitecore. "Share of Artificial Intelligence (Ai) in Marketing Budgets According to Brand Marketers in The United Kingdom (Uk) as of March 2023." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 15 Apr 2023, /statistics/1394283/ai-marketing-budgets-uk/
Sitecore, Share of artificial intelligence (AI) in marketing budgets according to brand marketers in the United Kingdom (UK) as of March 2023 ÌÇÐÄÆÆ½â°æ, /statistics/1394283/ai-marketing-budgets-uk/ (last visited July 22, 2026)
Share of artificial intelligence (AI) in marketing budgets according to brand marketers in the United Kingdom (UK) as of March 2023 [Graph], Sitecore, April 15, 2023. [Online]. Available: /statistics/1394283/ai-marketing-budgets-uk/