For this statistic date of release is date of access. Date of survey was not specified by the source
*The survey was carried out worldwide among 4,700 B2C professionals operating in different sectors.
Citation formats
Platform systems brands invest in to exploit customer data in France 2022
About *** in *** French companies invested in platform systems to benefit from customer data, a survey from 2022 revealed. Approximately ** percent of surveyed B2C professionals stated their companies invested in customer data platforms, while customer relationship management systems (CRM) were slightly less relevant, with ** percent of answers.
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Twilio. (May 14, 2023). Platform systems B2C brands invest in to exploit customer data in France in 2022 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1384313/platforms-brands-invest-in-to-exploit-customer-data-france/
Twilio. "Platform systems B2C brands invest in to exploit customer data in France in 2022." Chart. May 14, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1384313/platforms-brands-invest-in-to-exploit-customer-data-france/
Twilio. (2023). Platform systems B2C brands invest in to exploit customer data in France in 2022. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1384313/platforms-brands-invest-in-to-exploit-customer-data-france/
Twilio. "Platform Systems B2c Brands Invest in to Exploit Customer Data in France in 2022." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 May 2023, /statistics/1384313/platforms-brands-invest-in-to-exploit-customer-data-france/
Twilio, Platform systems B2C brands invest in to exploit customer data in France in 2022 ÌÇÐÄÆƽâ°æ, /statistics/1384313/platforms-brands-invest-in-to-exploit-customer-data-france/ (last visited July 26, 2026)
Platform systems B2C brands invest in to exploit customer data in France in 2022 [Graph], Twilio, May 14, 2023. [Online]. Available: /statistics/1384313/platforms-brands-invest-in-to-exploit-customer-data-france/
