In a survey conducted in New Zealand in February 2025, the top omnichannel activity of online shoppers was browsing for products online and then purchasing in-store, with around of respondents doing so. Around ** percent of those surveyed also indicated that they browsed for or purchased items on their mobile while in-store.
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NZ Post. (June 6, 2025). Omnichannel activities of online shoppers in New Zealand as of February 2025 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1384187/new-zealand-omnichannel-activities-of-online-shoppers/
NZ Post. "Omnichannel activities of online shoppers in New Zealand as of February 2025." Chart. June 6, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1384187/new-zealand-omnichannel-activities-of-online-shoppers/
NZ Post. (2025). Omnichannel activities of online shoppers in New Zealand as of February 2025. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1384187/new-zealand-omnichannel-activities-of-online-shoppers/
NZ Post. "Omnichannel Activities of Online Shoppers in New Zealand as of February 2025." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Jun 2025, /statistics/1384187/new-zealand-omnichannel-activities-of-online-shoppers/
NZ Post, Omnichannel activities of online shoppers in New Zealand as of February 2025 ÌÇÐÄÆƽâ°æ, /statistics/1384187/new-zealand-omnichannel-activities-of-online-shoppers/ (last visited August 04, 2026)
Omnichannel activities of online shoppers in New Zealand as of February 2025 [Graph], NZ Post, June 6, 2025. [Online]. Available: /statistics/1384187/new-zealand-omnichannel-activities-of-online-shoppers/
