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Median Amazon sponsored ads advertising cost of sale (ACOS) in Germany in 2022, by type

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Source

Release date

March 2023

Region

Germany

Survey time period

2022

Citation formats

Amazon sponsored ads ACOS in Germany 2022, by type

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 26, 2023
Among the three types of sponsored ads presented in the data set, the median advertising cost of sale (ACOS) of sponsored products ads on Amazon in Germany was the lowest, with **** percent. Advertising cost of sale (ACOS) is the total cost of ad campaigns divided by the total revenue attributed to these campaigns. It is expressed as a percentage and is the metric most commonly used to indicate the efficiency of advertising campaigns.
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Digital retail media advertising in EuropeAmazonDigital retail media advertising in the United StatesDigital retail media advertising worldwideDigital retail media advertising in the UK
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