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Median Amazon sponsored products advertising cost of sale (ACOS) in Germany from 2020 to 2022

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Source

Release date

February 2023

Region

Germany

Survey time period

2020 to 2022

Citation formats

Amazon sponsored products ACOS in Germany 2020-2022

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 27, 2023
In 2022, median advertising cost of sale (ACOS) of sponsored products ads on Amazon in Germany stood at **** percent. Advertising cost of sale (ACOS) is the total cost of ad campaigns divided by the total revenue attributed to these campaigns. It is expressed as a percentage and is the metric most commonly used to indicate the efficiency of advertising campaigns.
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