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Market share of private labels and name brands in hypermarkets and supermarkets in France from 2020 to 2025

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Sources

Release date

January 2026

Region

France

Survey time period

2020 to 2025

Supplementary notes

Data includes supermarkets and hypermarkets.
Data prior to 2025 comes from previous editions of the report.

Citation formats

Sales share of store brands in grocery retail in France 2020-2025

Published by
F. Watty,
Jul 9, 2026

Between 2020 and 2025, the sales share of private labels in grocery retail in France experienced some fluctuations. The peak market share was observed in 2024 and 2025, when store brands accounted for **** percent of sales in supermarkets and hypermarkets, while the remaining **** percent consisted of name brands. 

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Statistics on " Private label in Europe "

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Overview

8

Italy

6

France & Benelux

6

Spain

5

Germany

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Nordics

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Poland & Romania

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Topics

Private label in EuropePrivate label market in the U.S.Private label food market in the U.S.Private label market in CanadaPrivate labels in India
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