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In **** countries in Europe, private labels accounted for over half of the consumer goods' market volume as of 2023. Switzerland topped the list with ** percent of its consumer goods labeled as private brands. Other European countries followed in the ranking of private label shares. In Belgium and Portugal, **** and **** percent of the FMCG volume was held by private labeled products, respectively.
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Overview
Italy
France & Benelux
Spain
Germany
Nordics
Poland & Romania
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
