As of April 2022, Millennials in the United States were the most likely generational cohort to receive deliveries due to signing up for an online subscription service (** percent). Bridge millennial consumers followed, with ** percent receiving product deliveries as a result of an online subscription.
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PYMNTS. (July 8, 2022). Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 16, 2026, from /statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS. "Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort." Chart. July 8, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 16, 2026. /statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS. (2022). Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 16, 2026. /statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS. "Share of Consumers Receiving Deliveries from An Online Subscription Service in The United States as of April 2022, by Generational Cohort." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Jul 2022, /statistics/1375351/us-online-subscription-shoppers-generation/
PYMNTS, Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort ÌÇÐÄÆƽâ°æ, /statistics/1375351/us-online-subscription-shoppers-generation/ (last visited July 16, 2026)
Share of consumers receiving deliveries from an online subscription service in the United States as of April 2022, by generational cohort [Graph], PYMNTS, July 8, 2022. [Online]. Available: /statistics/1375351/us-online-subscription-shoppers-generation/
